What is foresight in the context of festivals?
A structured approach to exploring possible futures for festivals by analyzing trends, uncertainties, and how they interact to inform planning.
What are scenarios, and how do they help festival organizers?
Plausible future stories built from different drivers and uncertainties; they help test strategies, budgets, and risk management under varying conditions.
Which trends are likely to shape the future of festivals?
Technology-enabled experiences (live streaming, AR/VR), hybrid formats, sustainability and carbon reduction, accessibility and inclusivity, evolving sponsorship models, and data-driven personalization.
Why create multiple future scenarios instead of a single forecast?
Because the future is uncertain; multiple scenarios reveal risks and opportunities and help build flexible plans that work in different possible worlds.